On Monday 16 January, Gijs Hendrikx of the newly opened Theaterhotel Venlo and theatre director Leon Thommassen of De Maaspoort Theatre & Events signed a contract in which clear agreements were made about the cooperation between the hotel and the theatre. The cooperation was confirmed in the presence of Vivienne Curvers of LAB-Design who has coordinated the cooperation project the last few months.
The cooperation will manifest itself in various areas of the hotel's and theatre's business operations and will strongly reinforce each other.
Parking and reception
For the hotel, this means a number of unique marketing opportunities in the field of administrative and operational matters. The hotel will make use of the exclusive parking facilities that are located right under De Maaspoort. Guaranteed parking within walking distance for hotel guests in the heart of Venlo's city centre. The reception desk of De Maaspoort will also take care of the hotel's reception activities. This will lead to a more efficient and productive reception from which both parties will benefit. Naturally, the hotel guests will also benefit greatly, as they will be able to experience both the heart of the theatre and the hotel as they enter, in the context of a total experience. In this way, it is immediately clear to the guest what facilities are available.
Hospitality and theatre
The cooperation between Hendrikx and Thommassen means that the Theaterhotel Venlo can guarantee its visitors a unique experience in which pure enjoyment at top level plays the leading part. De Maaspoort's theatre programme is experienced by its guests as impressive and versatile, and the same applies to De Maaspoort's restaurants Luif, Cabillaud and the Scheuten Terrace. The hotel guests can have breakfast, lunch and dinner in the two restaurants and, in the summer months, on the fantastic Scheuten Terrace. This is also an excellent opportunity for the theatre to offer a total package to theatre-goers from more distant postcode areas. Of course, this also applies to theatre or music companies from outside the region, who can combine their performance with an overnight stay under the same roof.
Most hospitable theatre in the Netherlands
Leon Thommassen and Gijs Hendrikx are very pleased with the confirmation of this partnership and both see only advantages. De Maaspoort is a popular theatre and in 2016 still voted best event location and best conference location of the south of the Netherlands. In October 2016, it won the bronze audience award in the election Most Hospitable Theatre of the Netherlands and its visitor figures also rose in 2016 to a record high of almost 138,000 guests.
Total experience Venlo
Fantastic prospects therefore for De Maaspoort and for the Theaterhotel whereby it should also be mentioned that the latter is responding to the increasing need of both business and tourist guests to be able to stay overnight right in the centre of Venlo. The cooperation with De Maaspoort is an important factor in the business plan which, according to Hendrikx, will undoubtedly contribute to the total experience of the city of Venlo. Good news for De Maaspoort, Theaterhotel Venlo and especially for the guests. Good news for the city of Venlo!
The Miste
The Theaterhotel Venlo will open its doors to guests mid-March. Then also Hotelbar de Miste at the Markt will be opened again.
News
De Maaspoort and Theaterhotel Venlo
Cooperation between De Maaspoort Theatre & Events and Theaterhotel Venlo confirmed
24 jan 2017
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